The offering in question relates to a promotional strategy employed by Walmart, involving a container, typically a bucket, filled with three items from a specific category for a fixed price. This promotional structure encourages bulk purchasing within the defined product range. For instance, a customer might find a bucket containing three cleaning supplies offered at a price point lower than purchasing each item individually.
This strategy serves to increase sales volume and clear inventory. It provides value to consumers by offering a perceived discount and the convenience of a bundled purchase. Historically, such tactics have been utilized in retail to drive traffic and stimulate spending on particular product lines or during specific promotional periods.